Character Matters 24/7 T-Shirt

This one doesn’t need a long speech—because if you’re a firefighter, you already get it.

“Character Matters 24/7” isn’t a slogan… it’s a reminder that shows up long after the tone drops, the pager goes off, and the coffee gets cold. For the guys who don’t clock out of who they are when the shift ends and definitely don’t need a lecture about what “doing the right thing” looks like.

It’s for the crew that can run a call, clean up, roast each other in the bay, and still show up when it counts. Gritty where it matters. Clean where it counts. Just like the job.

Product features

- 100% Airlume combed and ring-spun cotton (lightweight 4.2 oz)

- Retail fit with crew neckline; side seams for lasting shape

- Tear-away label, ribbed knit collar, and shoulder tape for comfort and stability

- Front graphic printed in bold black using crisp DTF/DTG methods depending on provider

- REACH certified; ethically manufactured (Fair Labor Association and WRAP standards)

Care instructions

- Machine wash: cold (max 30C or 90F)

- Non-chlorine: bleach as needed

- Tumble dry: low heat

- Iron, steam or dry: medium heat

- Do not dryclean

EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY

Product information: Bella+Canvas 3001, 2 year warranty in EU and Northern Ireland as per Directive 1999/44/EC

Warnings, Hazard: For adults, Blank product sourced from Honduras

Care instructions: Machine wash: cold (max 30C or 90F), Non-chlorine: bleach as needed, Tumble dry: low heat, Iron, steam or dry: medium heat, Do not dryclean